Is there a fear of simplicity?

8 Nov

So I’ve been harping on and on about simplicity and all the good reasons why we need to resolve complexity and provide simplicity.  Yes – it is far easier said than done, but once you take the time and energy to really focus on something, it can be done!

What I’m starting to realise though, is that people tend to avoid simplicity in fear of appearing simple!

Using complicated terminology is to some people like driving a luxury vehicle, or wearing fancy clothes – they think it elevates them in the eyes of others. It’s a sad state of affairs.

We really don’t need to hide behind ‘hot air’ anymore.  The web has made the world a small place and has increased the need for transparency.  Let’s drop the act and say things the way they should be said.

Don’t fall into the trap of thinking that producing something that appears simplified is simple to produce.  Nothing could be further from the truth.  It takes time, effort and focus to create simplicity. But it is worth it!

Let’s stop using the web as a dumping ground and start adding value. Keep it simple!

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